Since the announcement of Google continuous scroll, you may have many questions on your mind. How does this affect organic search, pay-per-click ads, and all other SERP features?<\/p>\n
Have you ever gotten to the end of Google\u2019s result page and given up? You\u2019ve probably procrastinated because you lost the zeal to click on the following link.\u00a0<\/span><\/p>\n Well, tech giants are racing to elevate users\u2019 experience. Reimagining ideas, which eases the way we browse on the internet with Google\u00a0continuous scroll.<\/span><\/p>\n Google modernized its SERP based on information searches, products\/services purchases, and brand communication.\u00a0Yet, one truth remains. Your brand position on the result page affects the influx of traffic your site receives.\u00a0<\/span>What\u2019s important is where your website ranks<\/span><\/p>\n Google recently announced its continuous scroll, a new feature added to its Mobile SERP.\u00a0\u00a0<\/span><\/p>\n We will tell you about the new feature? How does it work?\u00a0 And finally, its potential impact on brands.\u00a0<\/span>Let\u2019s discuss the basics of the SERP feature.\u00a0<\/span><\/p>\n <\/p>\n